Bearbricks by BAPE (A BATHING APE) and Baby Milo

The brand’s longest-running streetwear collaboration

BAPE and Medicom Toy have worked together since the early 2000s — longer than with almost any other label. What came out of it is effectively its own line: ABC camo in rotating colourways, shark motifs, Baby Milo as a figure in its own right.

The reason it has lasted is the pattern. BAPE camouflage is distinctive enough as a graphic to work on any surface — including a 7 cm body, where a logo would be lost.

Colourway matters here more than usual: the same pattern exists in runs that differ sharply in price.